Frequently Asked Questions
These FAQs cover some common questions about OKZest. For anything else, please view our documentation or contact us.
1. What is OKZest?
OKZest is a platform that enables businesses to add personalized content (text and foreground/background images) to images dynamically. This allows for the creation of customized content for various purposes such as email marketing, newsletters, social media posts, chatbots, certificates, and websites.
2. How does OKZest work?
OKZest works by providing users with a simple interface to build image templates that are to be populated with personalized content (text and foreground/background images).
Users can include merge tags (dynamic data placeholders) or static content, OKZest will merge this information into the images in real-time. These images can then be used across different marketing channels to engage customers effectively.
3. What are the benefits of using OKZest?
- Enhance customer engagement: Personalized images can grab the attention of customers and increase engagement rates, retention and revenue
- Save time and effort: OKZest automates the process of creating personalized images, saving valuable time for marketing teams
- Increase brand visibility: Consistent branding across personalized images helps reinforce brand identity and visibility
4. Can I use OKZest for different marketing channels?
Yes, OKZest is versatile and can be used across various HTML based channels such as:
- Blogs
- Certificates
- Chatbots
- CRM
- Emails
- Microsoft SharePoint
- Newsletters
- Social Media
- SAP Portal
- Shopify stores
- Websites
- WordPress plugins
The image you create can be embedded as a standard <img> tag. e.g.:
<img src="https://media.okzest.com/img?c=JXXUxcpskCWj95v_dy48w&i=5t5w7TgO9Um_3kS7J_LrzA" />
Merge tags can be added, allowing custom text to be embedded to the image in real-time, from sources such as Email Service Providers (e.g. Mailchimp or SendGrid):
<img src="https://media.okzest.com/img?c=JXXvUxcpskCWj95v_dy48w&i=5t5w7TgO9Um_3kS7J_LrzA&name=*[FNAME]*" />
You can use a default value for when no variable is present e.g. if you don't have the first name for all people in your email list, you could use 'nothing', a space or the word 'friend'.
5. What kind of data sources can be used for personalization?
OKZest supports both static text and dynamic data sources for personalization.
Dynamic data sources can include real-time information such as user preferences, purchase history, or any other relevant data available through Email Service Providers, databases, APIs or integrations.
6. Does OKZest work with all content and Email Service Providers?
Merge tags can be entered in any format, making OKZest compatible with most services that allow dynamic images with merge tags.
Some providers that OKZest is compatible with includes:
7. How are the images generated?
When the user's web/email client initiates the image download, it is generated in real-time before being downloaded. The generation is very quick, adding less than half a second to the download time.
8. Is OKZest suitable for businesses of all sizes?
Yes, OKZest is designed to cater to businesses of all sizes, from small startups to large enterprises. Our plans are flexible, and we offer a range of options to suit different business needs.
9. Does OKZest support team working?
Yes, OKZest includes team functionality, which includes user segregation by roles and projects. Clients can be given read-only access to designs, so they can provide feedback.
10. Is OKZest fast and scalable?
Our platform utilizes the performance, scalability and reliability of cloud technology to generate millions of personalized images per day, with sub-second delivery.
11. How secure is OKZest?
OKZest takes data security seriously and employs industry-standard encryption protocols to ensure the security and privacy of user data. We also adhere to strict privacy policies to safeguard sensitive information. Two Factor Authentication (2FA) is supported for user logon.
12. What support options are available for OKZest users?
OKZest offers various support options, including email support, documentation and FAQs. Additionally, users can schedule one-on-one consultations or training sessions with our support team as needed.
13. Can I try OKZest before purchasing?
We provide multiple plans at different prices, including a free option which includes 2,500 generated images per month.
The free plan is intended for small businesses, or companies that want to try our service. It includes a small 'Powered by OKZest' watermark in the bottom-right corner, as shown in this example:
14. How does the pricing work?
If you send 10,000 emails and only 2,000 are opened within the month, only 2,000 images will be generated and count towards your current plan.
If you need more images than your plan provides, you can choose to either upgrade to a higher plan or purchase additional credits (see the plans page for details). Purchsased credits never expire, so you can use them in the following months.
15. How do I get started with OKZest?
Getting started with OKZest is easy! Simply sign up for an account on our website, choose a plan that fits your needs, and start creating personalized images to elevate your marketing efforts.
16. Show me an end-to-end walkthrough for sending emails with personalized images?
This video shows how to generate an image with dynamic content in OKZest and use it in Mailchimp.
17. How many designs can I have active?
As many as you want! We don't limit the number of active designs.
18. What is recipient screenshot capture?
Within your design, you can include a screenshot of a page from each recipient's website.